The "50-year-old" Hong Kong Toy Fair, I didn't expect it to be so trendy!
Jan 10,2024 Dreamhouse
Three major themes and some focus new products of this exhibition:
1. The first "Collectible Toys" area is set up
The market for trendy and collectible toys has grown rapidly in recent years. The "Big Children's World" exhibition area of the exhibition has added a new "Collectible Toy" area, including excellent collectible toy brands and products at home and abroad.
Threezero's ROBO-DOU VF-1J transforming fighter (Dragon Hunter) is a collectible robot, based on the popular animated series "Chronicle" in the 1980s.
The main frame of the product is made of zinc alloy die-casting and is equipped with a highly movable skeleton with 109 joints. Accessories include a GU-11 cannon, four sets of missiles and four pairs of interchangeable hands.
The toy cars produced by Xinghui Rastar Group are based on the classic Beetle design of the 1960s and are deeply loved by die-hard public collectors. The body has a screen-printed flower pattern and the doors can be opened. The material is die-cast metal, available in a variety of colors and designs.
Domestic brand Pinqi Building Blocks launched a new co-branded product "Kung Fu Panda·Dragon Warrior Celebrates the New Year", which restores the classic plot scene. The set contains 1500+ particles. The finished product size is 28×24×38cm. It is equipped with two arm shapes and can be freely replaced.
2. Pay attention to green environmental protection
This year's exhibition focuses on sustainable development elements and has added a "green toys" area to showcase products that incorporate environmentally friendly innovations in materials, design, production or packaging. The Toy Fair, Stationery and School Supplies Fair all have green leaf logos to facilitate buyers to identify exhibitors that support environmental protection.
The Hape light ukulele is made of environmentally friendly materials, integrated with wood and plastic, taking into account the feel and texture, and is smooth and polished to protect baby's hands. The product includes instruction stickers, booklets and handles, making it easy to carry around, and has flashing lights to teach children to play.
3. Intelligence has become a general trend
The "Smart Toys" exhibition area brings a variety of toys and games that incorporate innovative technologies, such as entertainment products equipped with app control functions, virtual reality (VR), augmented reality (AR) and mixed reality (MR).
The smart remote control building block Kowloon Bus Factory model produced by Playable Creation is limited to 1,000 sets and recreates KMB's electric bus factory in Kowloon Bay at a scale of 1:250.
This model is equipped with a ramp to connect to the rooftop, which can be used with model cars and is full of fun. The product comes with a power system package, which can be controlled through a controller or smartphone, voice, etc., and can be upgraded with more functions.